Jimmie Quick helps curriculum publishers reach new customers through digital strategy and market research. The most rewarding part of her job is seeing a client go from scattershot to focused and productive when they internalize the varied patterns of a customer’s journey and invest their marketing energy accordingly. Jimmie’s marketing strengths lie in Facebook advertising, email, influencer campaigns, and content.
Originally a public school teacher, Jimmie put her career on hold to move abroad where she homeschooled her daughter. Once back in the USA and her daughter was a high schooler who was fully capable of learning independently, Jimmie had the margin to develop her business. She transitioned slowly from part-time hobbyist to a thriving, full-time solo-preneur. Jimmie resides in Memphis, TN.
|Friday, 3-4 PM||Enlarge the Site of Your Tent: Blogging to Build Your Reach|
|Session # Room||After an explanation of the benefits of blogging and of the anatomy of a perfect blog post, you will create an editorial calendar for your own blog (whether you have one already or not). You will leave this workshop with an outline of blog post ideas for a full yearand know how to format them for maximum benefit.|
|Sat, 9-9:50 AM||Do Not Hold Back: Using Digital Marketing for Your Ministry|
|Session # Auditorium||Marketing is not a bad word, so the first step in this session is to shed any misgivings about being a pushy salesperson. Instead, you will realize that marketing is a necessary facet of your larger calling, identify the key elements of digital marketing (that will transform your limited energy, time, and budget), and move into highest impact options for you.|
|Sat, 1-1:50 PM||Drive Your Stakes Deep: Leveraging the Power of Email Marketing|
|Session # Room||Learn why email is unique among all other avenues of marketing, consistently bringing the highest return on investment. In this session, you will gain a clear vision for how to build and nurture your list, and move beyond your list to minister to more people with your message. You will also outline your first autoresponder email seriesa timesaving trick that works especially well for people who dont have time to write emails every week.|